(Atlanta, GA — December 19, 2017) — FisherBroyles, LLP is pleased to welcome Lawrence R. Robins, Ariel Reinitz, and Dr. Gabor Brasnjo as partners in the firm.

Robins represents clients on a variety of intellectual property matters, with a particular focus on: the resolution of trademark, copyright, unfair competition, advertising, publicity rights, and related disputes; strategic trademark portfolio development, management, and protection; and counseling on advertising claims and the use and protection of copyrighted works. His areas of industry and technical experience include information technology, merchandise licensing, search engines, e-commerce, pharmaceuticals, medical devices, consumer goods, financial services, restaurants and clubs, furniture and design, food and beverage, and sports and sporting goods. Robins will work out of the firm’s Boston office.

Reinitz is a registered patent attorney who advises technology companies on Intellectual Property issues including strategic Patent and Trademark portfolio development, risk assessment, due diligence, and licensing.  As a former software developer, Ariel’s technical expertise enables him to work seamlessly with clients across a broad range of technologies including cloud computing, artificial intelligence, machine vision, robotics, cybersecurity, virtualization, Big Data, automotive technologies, Internet of Things (‘IoT’), FinTech + Blockchain, UAVs (‘drones’), CleanTech, and medical devices. He is joining the Firm’s New York office.

Dr. Brasnjo is also a registered patent attorney and will be joining the firm’s Palo Alto office.  His practice focuses on patent prosecution, counseling, and due diligence in the biotechnology and pharmaceutical industries.  Dr. Brasnjo has assisted clients working in a broad range of technologies related to life sciences, including biologics such as antibodies and vaccines, therapeutic compositions and regimens, cell culture and imaging, sequencing, genome editing, and personalized medicine.

“FisherBroyles’ cutting-edge national presence provides me with an ideal opportunity to leverage state of the art technology and a deep team of highly accomplished colleagues to drive both excellent service and meaningful savings to my clients,” said Robins.

FisherBroyles’ Intellectual Property Managing Partner T.J. DoVale boasts that “the addition of Robins, Reinitz, and Brasnjo is evidence that the Intellectual Property group at FisherBroyles is on par with and able to compete with other world-class intellectual property law groups in terms of both price and capabilities.” 

About FisherBroyles, LLP

Founded in 2002, FisherBroyles, LLP was the first in the U.S., and now the largest full-service, cloud-based law firm in the world. The Next Generation Law Firm® has grown to over 200 attorneys in 21 offices nationwide. The FisherBroyles’ efficient and cost-effective Law Firm 2.0® model leverages talent and technology instead of unnecessary overhead that does not add value to our clients, all without sacrificing BigLaw quality. Visit our website at www.fisherbroyles.legal to learn more about our firm’s unique approach and how we can best meet your legal needs.